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"Some Cynical Guy" No. 70: April 21, 2002

The Post-Yuppie Handbook

The last quarter of the twentieth century just happened to coincide with the golden age of yuppiedom. To be young, smart, urban and professional in that lost era was to enjoy the same exalted status as a gladiator in ancient Rome, a knight in medieval France or a gangster in 1920s Chicago. You amassed scandalous amounts of money, dined at the most rarefied restaurants, outfitted yourself with the most culturally desirable garments, gadgets and dogs. You ordered regularly from Sharper Image and J. Peterman; you were the pinnacle, the Rolex of creation. But all that is history now, blown away by events that not even a Palm handheld organizer could control. When you observe that firemen are now accorded more respect than investment bankers, you know the jig is up. So how do you adjust to the rude realities of the post-dotcom, post-Seinfeld, post-9/11 era? How do you make the transition from self-pampering yupster to regular human being, especially now that the latter is actually more prestigious? The road will undoubtedly be a bumpy one. But you can start by following these helpful pointers for the recovering yuppie:

Buy an American car, preferably a Chevy.

Have dinner at a local diner and order the meat loaf.

Don’t carry a pager unless you’re an M.D. or a drug dealer.

When you go to a bookstore, spend more time checking out the books than sipping latte.

Don’t choose a place to live based primarily on the reputation of its school district.

Don’t even consider a neighborhood that has a guarded gate at the entrance.

Buy a house with a porch, and talk to your neighbors as they pass by.

At work, have lunch with co-workers who aren’t on the leadership team.

Try to leave the office before most folks are having dessert.

On business flights, choose a window seat, put away your laptop and enjoy the scenery; always look for the Mississippi River if you’re crossing it.

Reduce the influence of mousse in your life, both as a dessert and a hair additive.

Get to know your local shopkeepers by name, and shoot the breeze with them.

Buy an inexpensive watch that keeps good time.

If you don’t enjoy playing golf with your colleagues, don’t play golf with them.

Don’t choose your friends because they look good.

Don’t choose your friends because they have prestigious jobs.

Don’t confuse contacts with friends; a friend likes you even if you’re not useful.

Make friends with people older, younger, richer and poorer than you.

Dare to name your kid Dolores or Grover.

When you’re on the road, consider spending the night at a rustic wood-paneled motel instead of a bland national chain.

Spend an afternoon flying a kite at the nearest park.

During the winter, go sledding before you go skiing.

Shun white pizza, white chocolate and white country clubs.

Dare to look your age; growing old isn’t as downscale as you think.

In matters of gadgetry, favor the hand-mower over the handheld organizer.

Choose a $40 paper organizer over the $400 electronic one; it’s not only friendlier but more efficient.

Lose the cell phone for a week. Rediscover phone booths.

Realize that balsamic vinegar and sun-dried tomatoes, however pleasant, are not indispensable food groups.

Spend an hour at a mom-and-pop hardware store, preferably an ancient one with wood-plank floors.

Don’t push your kid into pre-school at the age of three. We spend much too hefty a chunk of our lives at school as it is, and then there's work.

If your local public school isn’t a den of crime, let your kid go there.

Don’t talk your kid into choosing a college because you’d like to display its decal in your car window.

If you spend a week at the shore, try a ramshackle Victorian hotel instead of a deluxe condo.

Resist the temptation to check your voice mail or e-mail while you’re away; vacation time is your time.

Dare to buy wrinkle-free polyester-blend garments at JC Penney.

Realize that you can stay fit without knowing all your muscles by name.

As much as possible, stay away from designer clothes, designer eyeglasses and designer dogs.

If you want a dog, try a breed you liked when you were a kid.

For that matter, try a career you would have liked when you were a kid.

Write occasional letters that require actual stationery and postage stamps.

Eliminate the following words and phrases from your vocabulary: leverage, prioritize, productivity, team-building, value-added, good career move.

Replace the above words and phrases with ‘Oh boy!’

If a headhunter or interviewer knocks you for staying too long at your current job, maybe you should stay a little longer.

Keep in mind that you (and everyone else) are more than what you do for a living.

Don’t buy a book because it’s on the bestseller list; buy it because it excites you.

Don’t read lawyer novels unless you’re a lawyer.

Read a work of pre-twentieth-century literature by someone other than Jane Austen.

Realize that you don’t need separate shoes for running, walking, golf and web-surfing.

It’s fine to try raspberry-flavored beer, but don’t make a habit of it.

Don’t worry about turning into your parents unless they were criminals.

Keep a few childhood friends for life; they’ll remind you who you are even if you forget.

Cynic's Pick of the Week

So Colin Powell returned from the Holy Land with no solution to the Israeli-Palestinian conflict, and pundits are loudly proclaiming his mission a failure. That's like criticizing him for not being able to halt the hostilities between cats and dogs. I doubt if God himself could find a workable solution to this crisis.

©2002 by Bridget Petrella Media Relations. "Some Cynical Guy" appears here by permission of the publisher. If you'd like this column to appear regularly in  your own site or publication, write to UPBEATmag@aol.com.

"Some Cynical Guy" column archive:
2002
81 -- A Brisk Walk Through the Ruins
80 -- The Fountain of Futility
79 -- Farewell to the Big House
78 -- The Cynical Guy Contemplates Cell Phones
77 -- Rich and Poor in Paradise
76 -- Dead Ducks: A Tale of the Food Chain
75 -- Old Comedians Just Fade Away
74 -- Suburbia Comes to Manayunk
73 -- When Nestlings Won't Leave the Nest
72 -- The Curse of High Standards
71 -- Inside the House of Horrors
70 -- The Post-Yuppie Handbook
69 -- Spring Reflections
68 -- Priestly Perversions
67 -- British Teeth: An Apology
66 -- The Sniffling Snout
65 -- Bullies with Social Skills
64 -- Supermarket Rage
63 -- Is the U.S. Really the Greatest?
62 -- The Holes in Our Armor
61 -- A Breath of Used Air
60 -- The Cynical Guy Has Sex
59 -- Let's Abolish the Seven-Day Week!
2001
58 -- Why Worry About the Future of Books?
57 -- The Friendly Face of Evil
56 -- Why We Live Where We Live
55 -- The Cynical Guy Discovers Talk Radio
54 -- Kite-Flying and Other Crimes
53 -- My Night as a Socialite
52 -- Gardening Is Not for Sissies
51 -- Invaders of the Honeysuckle
50 -- To Be a Cat
49 -- The Upside of Terrorism
48 -- The Vanishing Nerd
47 -- Anger Management for Cynics
46 -- Let's Level the Playing Field for Disadvantaged WASPs
45 -- First Impressions, Lasting Impressions
44 -- Close Encounter with a Go-Getter
43 -- Cheering for a Perennial Loser
42 -- The Cynical Guy Reads the Tabloids
41 -- When Does the Good Part Begin?
40 -- Confessions of an Internet Addict
39 -- The Decline of Punctuation and Civilization
38 -- Oh Baby, What a Nightmare!
37 -- The Cynical Guy Watches 'Xena: Warrior Princess'
36 -- A Night-Stroll into the Void
35 -- In Search of the Elusive Wild Tomato
34 -- Getting in Touch with Your Inner S.O.B.
33 -- The Lure of the Lurid
32 -- Black Tie and Beard Stubble
31 -- In Heaven There Is No Pez
30 -- Did You Make the Forbes Celebrity 100 List?
29 -- Redesigning Mt. Rushmore
28 -- On Listening to Dead Voices
27 -- Selling Your Soul on eBay
26 -- Sympathy for Colonel Klink
25 -- Democratic Celebrities in Exile
24 -- High School Revisited
23 -- A Farewell to Bachelorhood
2000
22 -- Requiem for a Middleweight
21 -- Is There a Gene for Tackiness?
20 -- How the Beautiful People Entertain Themselves
19 -- The Cynical Guy Gets Behind the Wheel
18 -- The Fickle Finger of Fame
17 -- Adventures in Bodybuilding
16 -- Some Don't Like It Hot
15 -- The Cynical Guy Watches Oprah
14 -- Sports Parents: Menace to Society?
13 -- Airfare Is No Fair at All
12 -- There's No Such Thing as 'New and Improved'
11 -- Celtomania!
10 -- The Naked Pate
9 -- Vanishing Act
8 -- Bush vs. Gore: It Could Be Worse
7 -- Who Wants to Be a Survivor?
6 -- Adventures in Heart Attack Prevention
5 -- Where Men Are Men
4 -- Thoughts While Listening to the Car Radio
3 -- History Is HISTORY
2 -- The Great Casino
1 -- Greetings from Your New Cynical Guy



Profile of a Cynic...

Photo of Rick Bayan

Rick Bayan was born and raised in New Brunswick, New Jersey, where he enjoyed an idyllic suburban childhood—the perfect background for a lifetime of cynical disillusionment.  He has held a number of typical jobs for an idealistic liberal arts graduate, including assistant editor of Rubber Age and managing editor of Container News.  At Time-Life Books he was assigned to write about plumbing fixtures.  His work as copy chief for Day-Timers, Inc., won six advertising awards, none of which dampened his cheerfully morose view of business and life.  He has written three books, including Words That Sell and The Cynic's Dictionary, and tons of junk mail.

Bayan, who claims to be a "kinder, gentler cynic," lives with his wife in a 100-year-old former livery stable in Philadelphia. His weekly column, "Some Cynical Guy," is published and syndicated by Upbeat Online. 

 

 

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